Email marketing refers to a digital marketing strategy that involves sending targeted emails to a group of people (subscribers, customers, or potential customers) to promote products, services, build relationships, or drive specific actions. It is one of the oldest and most cost-effective forms of online marketing, widely used by businesses of all sizes to engage…

Digital Marketing, also known as online marketing, refers to the use of digital channels and technologies to promote products, services, or brands. It leverages various internet-connected devices and platforms to reach target audiences, engage users, and achieve marketing objectives. Below is a detailed overview of its key components, strategies, advantages, and challenges: Core Components of…